There’s always a bigger fish. The competition for practices
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There’s always a bigger fish. The competition for practices
Tuesday 25 June 2019, 09:00 AM
Is New Zealand’s primary health sector about survival of the biggest? Alan Perrott looks at how marketing and strategy are becoming vital skills in an increasingly competitive market
New, high-cost, large-scale facilities are squeezing out other clinics by being cheaper for patients, with longer opening hours and a wider array of s, Andrew Lesperance, Andrew Lesperance says the centre doesn’t need marketing to gain new patients, but to attract doctors
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