For older people and frail people, the long-term benefit of medicines reduces and the potential for harm from adverse effects increases. When the benefit–risk balance changes in this way, medicine review and optimisation are important to simplify the therapeutic regimen, reduce inappropriate medicines and minimise risks. In this article, pharmacist prescriber Linda Bryant uses two case studies to illustrate important considerations during medicine reviews
There’s always a bigger fish. The competition for practices
Wednesday 19 June 2019, 08:00 AM

Is New Zealand’s primary health sector about survival of the biggest? Alan Perrott looks at how marketing and strategy are becoming vital skills in an increasingly competitive market
New, high-cost, large-scale facilities are squeezing out other clinics by being cheaper for patients, with longer opening hours and a wider array of s, Andrew Lesperance, Andrew Lesperance says the centre doesn’t need marketing to gain new patients, but to attract doctors
Kia ora and welcome to New Zealand Doctor Rata Aotearoa
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